We become what we behold. We shape our tools and then our tools shape us.
All media work us over completely. They are so pervasive in their personal, political, economic, aesthetic, psychological, moral, ethical, and social consequences that they leave no part of us untouched, unaffected, unaltered. The medium is the message. Any understanding of social and cultural change is impossible without a knowledge of the way media work as environments. All media are extensions of some human faculty - psychic or physical.
All media exist to invest our lives with artificial perceptions and arbitrary values.
World War III is a guerrilla information war with no division between military and civilian participation.
People hope that if they scream loudly enough about "values" then others will mistake them for serious, sensitive souls who have higher and nobler perceptions than ordinary people. Otherwise, why would they be screaming? Moral bitterness is a basic technique for endowing the idiot with dignity.
There are many people for whom 'thinking' necessarily means identifying with existing trends.
Once we have surrendered our senses and nervous systems to the private manipulation of those who would try to benefit from taking a lease on our eyes and ears and nerves, we don't really have any rights left. Leasing our eyes and ears and nerves to commercial interests is like handing over the common speech to a private corporation, or like giving the earth's atmosphere to a company as a monopoly.
There are no passengers on spaceship earth. We are all crew.
Faced with information overload, we have no alternative but pattern-recognition.
Time’ has ceased, 'space' has vanished. We now live in a global village... a simultaneous happening
Politics will eventually be replaced by imagery. The politician will be only too happy to abdicate in favor of his image, because the image will be so much more powerful than he could ever be.
Our Age of Anxiety is, in great part, the result of trying to do today's job with yesterday's tools and yesterday's concepts.
The news automatically becomes the real world for the TV user and is not a substitute for reality, but is itself an immediate reality.
The more the data banks record about each one of us, the less we exist.
Societies have always been shaped more by the nature of the media by which men communicate than by the content of the communication.
The medium is the message. This is merely to say that the personal and social consequences of any medium - that is, of any extension of ourselves - result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology.
The new is always made up of the old, or rather, what people see in the new is always the old thing. The rear-view mirror. The future of the future is the present, and this is something that people are terrified of.
Photography turns people into things and their image into a mass consumer product.
Today the tyrant rules not by club or fist, but disguised as a market researcher, he shepherds his flocks in the ways of utility and comfort.
In television, images are projected at you. You are the screen. The images wrap around you. You are the vanishing point.
Once you see the boundaries of your environment, they are no longer the boundaries of your environment.
Anyone who tries to make a distinction between education and entertainment doesn't know the first thing about either.
I don't necessarily agree with everything I say.
Politics offers yesterday's answers to today's problems.
We go forward looking in the rearview mirror.
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