I don't use specific brands really. It's just that for my skin, I need as high an SPF factor as I can get my hands on. That's the only rule.
I get a real kick out of it, seeing people wear my designs.
I'd rather people turn up than not. And of course I'd rather have people be enthusiastic.
I'm not offended or embarrassed by the fact that I design clothes for women to wear. So when I meet women who love my clothes, it's a really good, straightforward thing. It makes me feel like I'm doing my job right.
I think it took me a little while to be true to myself as a designer, and in some ways I'm still trying to do that. I have to choose things that come naturally to me. Whenever I challenge something too much or try too hard, it never quite works out.
When you think of fashion photography, it's a dream. It's like we all want to be those women. We want to wear those dresses.
Most male painters have historically admired the female form. It's got a lot going for it.
The main challenge is technology and that's something I really push and work closely with Adidas on. They're real leaders in sports performance; always trying to push that further and further and get the best technology they can. That takes time and has rigorous testing, it's very laborious, but it's also very rewarding. You get to work with fantastic athletes, and that's a fantastic thing that has nothing to do with my day job in ready-to-wear.
You want to be confident when you work out because it takes a lot to make you work out. So many women really enjoy it, but it's a hard thing and you have to make yourself do it most of the time. I think you want to feel that you look good to make you want to work out a little bit more.
Running is a huge category for us. To be able to run to work and have lightweight, breathable, windproof materials you can chuck in your bag that work on technical level but also on a lifestyle level are really important to me. I work out - and I think most people do - and I want to encourage women and inspire them in a way that fits in with their lifestyle.
I run a lot. If I don't have time to go to the gym or don't have time to work out properly, I will go for a quick run. I think running is a great way to stay fit, and I really concentrate on fitting into a realistic urban lifestyle.
For me, women's ski wear has always been black and, again, not as feminine or sexy as I think it could look while still having the technology there.
I was first drawn to active wear because I enjoy working out, and it's very important in this day in age. I really felt women were getting the tail end of the design in active wear; not getting the technology or design we deserved. It was reserved for men. We were getting the leftover work from the sports design houses.
I wanted to feel good about the way I looked. I didn't understand why style had to be sacrificed for sports technology. I found when going to the gym women were wearing their own tees, without the technology. I started to think, does it make you run faster if you wear that terrible color or sweat less if you wear that horrible fabric? And I challenged it, and the answers were not there to why we were being given poor design work. It was something I wanted to bring to women's wardrobes.
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